The letter and the postage stamp might still offer a means of communication, but they are under severe pressure from other media, notably email and other remarkable electronic innovations such as Facebook, Twitter and Skype.

The new man at the helm at Jersey Post, Kevin Keen, undoubtedly has a tough job on his hands because of the shift towards electronic communication.

Moreover, the job will be made even tougher by the loss of parcel traffic through pressure on the Island’s fulfilment sector and the possibility of competition from other carriers.

However, Mr Keen has a reputation for rapid and intelligent action, so it is perhaps unsurprising that he and his team have decided to do away with a two-tier postal delivery system which was probably never needed in the first place, as well as being excessively complicated and confusing.

As Jersey Post’s recent survey so clearly revealed, what customers want most from postal services is reliability, followed by low costs. Speed of delivery is now less of an issue than was formerly the case, given that information can be transmitted almost instantly by other means.

Parcels, of course, cannot be transported electronically – outside the beam-me-up realm of science fiction – so postal services have an important role to play as far as they are concerned. That said, Mr Keen has identified a major problem with present methods of delivery. All too often, recipients are not at home when bulky items are delivered. This means that they have to be returned to the Commercial Street depot for collection.

This is hardly an efficient, convenient or streamlined operation, so Mr Keen has promised to see that a more acceptable system is introduced, possibly involving the opportunity to collect parcels from local post offices or set delivery times for larger items.

Having dispensed with two-tier postage and having begun to consider the parcel issue, Mr Keen still faces major challenges. This is a changing world and we can anticipate increasing use of alternatives to traditional postal services.

In spite of this, it is still hard to imagine a time – though it might well arrive – when pillar boxes, letter boxes and regular postal deliveries become things of the past.

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