The first pints of Heroes Ale were pulled for former Gurkhas and their families at the Cock and Bottle on Monday.
Holidays for Heroes Jersey co-founder Richard Woodhouse said the anniversary special brew continued a long relationship between the brewery and the charity.
‘They have always been extremely generous with us,’ said Mr Woodhouse, who runs the charity with his wife, Dawn.
When Liberation Ale was launched in 2008, the charity received 10p for every bottle sold.
Over its ten years of operation, the charity has brought 2,630 injured veterans and their families and carers to Jersey.
Mr Woodhouse said it took them a while to figure out the best number to host without diluting the visiting experiences for the heroes.
The first year, they brought in just nine people but jumped to 165 in 2009. Now, they aim to give 300 a year the opportunity to sample the Island’s beauty and hospitality.
At present, a group of 40 is visiting with 13 injured Gurkhas.
It’s the penultimate week for the charity’s 2018 season, with the final group coming in for the Jersey International Air Display in September.
Eight weeks are on offer each summer to heroes, with Liberation Day, Battle of Flowers and the air display being the most popular.
It costs the charity an average of £720 a week for an injured armed forces member to enjoy the Island, and the 2,000 pints of Heroes Brew now on offer in Liberation Group’s Jersey pubs will help the charity meet its financial commitments for the year.
