The release of the Panini 2018 Fifa World Cup sticker collection has sparked anger among potential collectors who feel the price of a packet is too high.
At 80p for a packet of the stickers, many took to Twitter to voice their dissatisfaction with the cost, which has steadily increased over the years.
The PANINI 2018 FIFA World Cup™ Official Sticker Collection is OUT NOW!! #GotGotNeed pic.twitter.com/rgXGhLUn4p
— Panini UK & Ireland (@OfficialPanini) March 22, 2018
But it looks as though many have already been put off investing their money in the hobby.
You want 16p per sticker?! #GotGotGreed
— Rene Artois (@Avalanche72) March 22, 2018
80p for a pack of Panini stickers is so not fair.
— Madeleine Whitehouse (@maddie_mcfc) March 20, 2018
As reported by trusty source @jellis90, World Cup stickers going up to 80p a pack is probably going to stop from competing this year. Absolute greed by panini when Euro 2016’s stickers were 50p a pack
— Lee (@ghostbiggie) March 21, 2018
One Twitter user compared the news to the increasing price of a Freddo chocolate bar, which, like the price of a pint of beer, has become a barometer for inflation over the years.
Panini World Cup stickers are the new Freddo The Frog for those who like to get righteous about the price of things – 80p a packet?!
— Stuart Taylor (@stuartctaylor) March 22, 2018
But while the price seems steep to some, it’s not putting everyone off buying them.
80p for a pack of world cup stickers! Fuming! Still collecting them though
— Matty Thomson (@TheRealTomo5) March 22, 2018
Panini have yet to respond to the Press Association’s request for comment on the subject.