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Heard the one about the Fox that jumped 1,000 metres?

Sport | Published:

ISLAND GAMES high jump medallist Jason Fox will attempt to clear 1,000m in one day for Sport Relief next month, as part of an online sports initiative set up in Jersey.

Island Games high jump medallist Jason Fox has launched a new social media project to promote athletics in alternative ways and in different locations Picture: ROB CURRIE (20528978)

Through ‘HighFly Fox’ – a new social media brand designed to promote high jump in diverse and often bizarre ways – Jersey 2015 Games champion Fox wants to bring greater focus towards track and field athletics.

Launched today via www.highflyfox.com, the project is set to release high jump videos with a difference over the coming months, featuring a number of familiar faces from a range of sporting stages. Fox hopes his alternative approach will also provide a helping hand to charitable causes.

England netballer Serena Guthrie, tennis pro Scott Clayton, Team Jets, Jersey Reds and home-grown football YouTube star ‘ChrisMD’ are among those to have filmed with Fox so far.

Islanders who follow the project’s progress on social media are being offered the chance to win an overnight stay at Grand Jersey Hotel & Spa, while donations in support of the 12-hour challenge can be made direct to Sport Relief, via https://my.sportrelief.com/sponsor/highflyfox2018.

More in Thursday's JEP.

HighFly Fox has attracted support from a host of Island businesses, including Brooks Macdonald, Magic Touch, Jersey Sports & Spinal Clinic, Jersey Evening Post, Falles and Jersey Sport. Meanwhile, Rathbones have pledged to donate £1 for every metre that Fox jumps on 17 March.

Jason Fox

By Jason Fox
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