ACCLERATING the adoption of artificial intelligence in the Island will be one of Digital Jersey’s main areas of focus in 2026.
Digital Jersey chief executive Tony Moretta said that AI was “a massive opportunity”, but “also a threat”.
He made the comments following the organisation’s annual review, which was held at Cineworld earlier this month.
The sold-out event highlighted some of Digital Jersey’s achievements in 2025, as well as outlining its plans for this year.
Mr Moretta explained that an emphasis would be placed on accelerating AI adoption, with the launch of a number of new initiatives including an AI leadership programme, as well as insight sessions and the forming of partnerships with global AI companies.
He told the JEP last year that an “AI plan” for Jersey was being developed, which could help realise “big opportunities” within both the public and private sectors.
And in November, the launch of a Jersey AI Council chaired by Digital Jersey was announced as part of efforts to strengthen the Island’s AI skills and capabilities.
In a statement following the annual review, Mr Moretta said he was convinced that the technology “is the next big area of change”.
“Focusing on AI now is absolutely key to our future economy – for growth, for jobs, for productivity and for competitiveness,” he continued.
“It’s a massive opportunity, but it’s also a threat and it’s important, particularly in an election year for our Island, that we are not complacent and that we get this right.”
He explained that, over the course of this year, Digital Jersey would be “championing the importance of investing strategically in AI” with a focus on upskilling islanders in the use of the technology and rolling out AI-focused initiatives.
Other priority areas for Digital Jersey this year will include helping local digital businesses succeed in wider markets, as well as attracting companies – particularly those within AI and fintech – to the Island.
The organisation will also seek to provide a platform to support local entrepreneurs and fund innovation, including through the Impact Jersey programme – which has approved funding of almost £3m over the past two years.
