A CAMPAIGN has been launched to encourage Islanders to check a therapist’s credentials before seeking support for their mental health.

It comes after politicians voted against plans to make the registration of counsellors a legal requirement earlier this year.

Deputy Tom Coles, who lodged the proposition, warned that the current lack of oversight left vulnerable individuals at risk – with no formal complaints process for those who experience poor or harmful treatment.

But Health Minister Tom Binet argued there was “little evidence” to justify the need for regulation, arguing that the risks posed by unaccredited counsellors in Jersey had not been clearly demonstrated.

At the time, he also warned that regulation could cause disruption to mental health services at a time of growing demand.

“If Jersey becomes the only place where counselling services are regulated in the British Isles, this could have negative unintended consequences for the Island,” said Deputy Binet.

The minister instead pledged to create a campaign to improve public awareness on the issue, which has been launched today.

Deputy Coles thanked the Health Minister for honouring his commitment, but reiterated his calls for more formal oversight.

“While I believe that protecting the title ‘therapeutic counsellor’ would offer stronger safeguards for Islanders, this campaign is a valuable first step,” he said.

“It encourages people to ask questions and find the therapist who best suits their needs.”

Deputy Coles added: “Islanders should feel confident in asking whether a counsellor or therapist is registered with an accredited body and inquiring about their qualifications and experience.

“These conversations help ensure that the support they receive is both safe and appropriate.”

According to the British Association for Counselling and Psychotherapy (BCAP), 48% of people mistakenly think that a ‘therapist’ is a regulated title like a doctor, midwife or dentist. However, counselling remains an unregulated profession in both Jersey and the UK, meaning that anyone can legally refer to themselves as a therapist regardless of formal qualifications.

Deputy Binet said: “Therapy can be life-changing, but it’s vital that people know how to check that a counsellor or therapist is sufficiently qualified.

“Too many are unaware that the titles ‘counsellor’ and ‘therapist’ are not legally protected, which means anyone can use them.

“This campaign aims to empower Islanders to make informed choices, ensuring that they receive the high standard of mental health support they require.”

Islanders can visit gov.je/chooseacounsellor.