It is the first time that River Island, which has more than 300 stores, has opened a women’s and children’s wear franchise within a department store The retail giant’s store network reaches across the UK, Ireland, Asia, the Middle East and Europe.

Voisins’ proprietor Gerald Voisin said the department store was delighted to introduce River Island. He also said that this was the first of a number of new brands Voisins would be introducing in 2012 in response to customers’ views.

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