The two businesses merged last week, creating an organisation with a presence in King Street and Guernsey’s High Street as well as its virtual trading arm operating through the internet and its Jersey hair and beauty salons and Beresford Street store.

The owner and managing director of Au Caprice, David Agnes, has joined the board of feelunique.com and will retain responsibility for the management of the Jersey and Guernsey shops.

Mr Agnes will also play an active role on the board, helping to plan the new organisation’s strategy.