What has business learnt from Covid?
Russell Waite and Julia Warrander, of Affinity Private Wealth, reply:
THE onset of the pandemic and the accelerant it has been for a number of trends – including the growth in digitisation and shift to hybrid working – are well documented.
Business leaders have been tested and forced to adapt in ways they have never planned for. But – on the whole – adapt they have and one set of leaders, in particular, have had to shine; those managing human resources.
In many ways, the companies that have succeeded through this period have developed an employee experience which is meaningful and enjoyable.
Employee wellbeing is likely to remain at the top of the corporate agenda – and rightly so. But what next?
Being able to articulate desired behaviours into ‘moments that matter’, internally and externally, provides a powerful framework. Consequently, employees can identify norms aligned to our three core values, namely being authentic, sustainable and inclusive.
Embedding these attributes into everything we do provides clarity as to who we are.
As participants in the UN Global Compact, we are committed to being a good corporate citizen, both locally and beyond – a phrase that encompasses the human aspect of business. This is something never more worthwhile as we emerge from Covid and face the numerous challenges ahead.
