Building bridges with China is an admirable investment

From Robert Kisch.

SENATORS Terry Le Sueur and Freddie Cohen visiting China to establish, on behalf of Jersey, new diplomatic and trade links is an admirable investment. It needs to be carried out in an appropriate manner.

This means properly understanding the customs and culture of the visited country. I know, from personal experience when rebuilding post-war trade connections in the Middle and Far East.

For example, the custom of establishing personal relationships is vital. Appropriate gifts, especially when personalised, act as a conduit which is not bribery. And it works both ways with entertainment, lunches, dinners and the like, appropriate to the level with which one is dealing at the time.

In all the countries I visited, the hierarchy has to be observed to avoid causing offence. Preparation work matters, often in conjunction with the trade department of the UK Foreign Office and trade consulates.

As regards costs, I do hope no one will quibble with first-class travel and hotels. Long journeys are tiring and on arrival one has to be on the top line, ready to build up favourable first impressions.

Again, this applies on both sides and must be recognised. The real business is a long way down the line, it cannot be rushed. Western concept of time differs from Eastern culture.

Senators Le Sueur and Cohen are most valuable to Jersey. If they are not prepared to put up with the disgraceful treatment they suffer both inside and outside the States Chamber, I do hope they will be able to continue to help Jersey in non-elected positions. We need people of their calibre who obviously love their Island.