The unpopular pay-per-view model in the Premier League is set to be scrapped after this weekend’s matches, the PA news agency understands.
Here, PA takes a closer look.
– What’s the background?
The #PL today confirmed all fixtures until the end of October will continue to be made available to fans to watch live in the UK
More ➡ https://t.co/ztaGofIa8f pic.twitter.com/lvZSpkO0To
— Premier League (@premierleague) October 9, 2020
The Premier League announced on October 9 that for the remainder of the month, matches which had not been selected for regular live broadcast by Sky Sports or BT Sport would be available to watch on one of those broadcasters’ box office services, at a cost of £14.95 per match. A broadcast solution had been required with fans still unable to attend matches due to the coronavirus pandemic.
The pricing was immediately criticised by Sky’s own pundit Gary Neville and by the Football Supporters’ Association.
– What did the Premier League and the broadcasters say?
– Where are we now?
The Premier League’s controversial pay-per-view model looks likely to end after this weekend’s matches pic.twitter.com/Al9zUoETbA
— PA Dugout (@PAdugout) November 5, 2020
Top-flight clubs met on Thursday and it is understood they favour ditching PPV after this month’s international break.
– Why have the clubs changed tack?
With thanks to the generosity of the #Spurs community donating £28.5k in the last week, @TottFoodbank sit just £1500 under their £100k target. Let’s get them there before kick off tonight. #CharityNotPPV https://t.co/eTmDMeVi6o
— THST (@THSTOfficial) November 1, 2020
Supporters publicly boycotted the PPV matches, with many choosing to donate the money to charitable causes such as food banks instead. The situation regarding the virus is also different compared to a month ago, with the country now in a second lockdown.
– What happens next?
– So PPV still applies this weekend?
£15 PPV. For two teams with one win in 13 between them. At 5.30pm on a Friday evening. Not even Del Boy could sell that one…
For Brighton, it’s must win. Learning & taking the positives are not enough at home to the Premier League’s bottom club #BHAFChttps://t.co/kbN57BbqDc
— We Are Brighton (@wearebrighton) November 6, 2020
Yes. The PPV games this weekend are Brighton v Burnley, Crystal Palace v Leeds, West Ham v Fulham, West Brom v Tottenham and Arsenal v Aston Villa.
– What will they do instead, with fans still not able to attend matches?
– Could PPV come back?
£14.95 ?
— Gary Neville (@GNev2) November 5, 2020
A review of broadcast arrangements will take place in the new year, but given how deeply unpopular pay-per-view proved, it seems unlikely it would be resurrected even at a lower price.