The 7,000-capacity event, called Electric Park, is due to be held at Howard Davis Park on Saturday 17 August – two weeks before the already established two-day festival The Weekender. It is being organised by RockIt Jersey, an events company founded by Warren Holt, one half of the duo that brought the Island Jersey Live.
General entry tickets cost £64.50, while VIP entry will set attendees back £150. The price of a further tier of tickets, known as the Electric Experience, which includes a personal chauffeur, all food and drink and ‘mezzanine-level viewing with cocktail mixologist’, has yet to be announced.
Speaking after the announcement of the first act, Mr Holt said: ‘This has been in the pipeline for a while. We tried to get it on last year but it never happened, but we are away now and excited.
‘People will get the idea from what RockIt has done already, but our festival is a bit more mature. Our target audience is sort of 25 – 40 plus, whereas something like the Weekender is maybe more catered to a younger audience or teenagers.’
He added: ‘The Kooks are a huge booking for Jersey. I mean they have been playing stadiums and have had a real resurgence. Their new stuff is brilliant.’
The English band, who are well known for songs such as Naive, from their debut album Inside In/Inside Out, performed at Jersey Live in 2009. The band released their fifth studio album, Let’s Go Sunshine, last summer and embarked on a sell-out UK arena tour.
Mr Holt said: ‘The Kooks are headlining the 49,000 capacity Community Festival at Finsbury Park in London this year and have another huge booking at Castlefield Bowl [in Manchester]. When they played Jersey Live in 2009 it was one of our busiest events on record.’
The organiser added that there were more acts to be announced and explained that the advertised ticket price was the final price anyone would pay, with no extra charges or ticket promotions.
RockIt have so far organised a number of one-off gigs that have featured stars including James Blunt, Alison Moyet and a Jimi Hendrix tribute act.